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Digital Content Contributor Intern

Date: May 11, 2022

Location: Remote, US

Company: Leggett & Platt

Leggett & Platt, Incorporated is seeking a Digital Content Contributor Intern to join our Marketing + Creative team, which is L&P’s marketing group that serves the overall company in advertising and more – including everything digital. If you are a strong writer interested in creating compelling online content and analyzing results along the way, you may be the next member of our team!

 

This internship will be full-time through the summer and may be extended into the fall for the right candidate. While our team is based in Carthage, MO, we welcome remote applicants.

 

 

What you’ll do

  • Using Business Unit Overview listings, review competitor and customer social communications/websites to determine use practices for each business unit to communicate via social channels within their respective industries.
  • Use digital “voice” for unit based on research compiled.
  • Assist in research and development of any hybrid/virtual opportunities as requested by project management.
  • Assist with platform exploration and testing as needed.
  • Further develop marketing content calendars (social channel-based) for assigned channels.
  • Attend brainstorm sessions for relevant social channels and take notes with the intention of developing rough draft posts/graphics (via Canva) that meet brand standards for each group.
  • Maintain daily volume of social content for review and editing by team.
  • Follow development and proofing processes established by team.
  • Maintain record of required approvals for post content.
  • Evaluate metrics of and identify successes/failures for continuous improvement of channels.
  • If needed, assist in the collection of data to support/refute segment-based social channels.
  • Help with the collection and analyzation of business unit data and assist in the development of communications to analyze digital marketing successes/failures as requested.
  • Maintain weekly progress communications with manager, director, or other leader as requested.

 

 

Minimum qualifications

  • Current college student pursuing an education in Communications, Marketing, Graphic Design, or related field
  • Outstanding communication skills
  • Strong attention to detail with well-honed organizational skills
  • Good computer skills
  • Basic understanding of marketing concepts and principles
  • Ability to work collaboratively and independently
  • Ability to get things done

 

Preferred Qualifications

  • Familiarity with social media channels and audiences, including Facebook, LinkedIn, Instagram, and Twitter
  • Familiarity with Microsoft Office 365, Teams, and social media management tools (Hootsuite, Sprout Social, Agorapulse)

 

Reasons you’ll love it here:

Our company culture reflects values like integrity, ownership, and authenticity. We take these to heart, and if you do as well, you’ll fit right in.

 

Bright students are welcome and wanted in Doors, Leggett & Platt’s internship program. Our interns gain real experience, working on challenging projects alongside experienced teams. 

 

How to learn more about us: For a glimpse into who we are, how we got here, and what makes us different, take a look at our careers site and everyday Life at Leggett. Since 1883, Leggett & Platt (NYSE: LEG) has been creating a wide variety of innovative products that can be found in most homes, offices, and automobiles. Today our growing 137-year-old company is comprised of 15 business units and 140 facilities located in 18 countries. We’re not just hiring, we’re building a better company.

 

You can also create a profile, view, and apply for other open jobs: careers.leggett.com

 

 

Equal Employment Opportunity/Affirmative Action/Veteran/Disability Employer

For specific regional privacy notices please refer to http://privacy.leggett.com/privacy-notices

 

 


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